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Doing business on the information superhighway

Martin Fojt (Managing Editor, MCB University Press, Bradford, UK)

Internet Research

ISSN: 1066-2243

Article publication date: 1 June 1996

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342

Abstract

Suggests that one reason for the relative lack of commercial success of the information superhighway may be lack of precise information. This has led Ernst & Young to provide a thorough appraisal of the benefits and associated risks. Summarizes the concepts managers need to understand in order to assess the impact of the information superhighway. Outlines some steps managers can take in order to ensure that their organizations are prepared for future changes.

Keywords

Citation

Fojt, M. (1996), "Doing business on the information superhighway", Internet Research, Vol. 6 No. 2/3, pp. 79-81. https://doi.org/10.1108/10662249610127346

Publisher

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MCB UP Ltd

Copyright © 1996, MCB UP Limited