TY  - JOUR
AB  - The practical application of enterprise mobilization is the use of a wireless network system and equipment to allow employees to update information on demand. This study employs a case study method, using in‐depth interviews of 29 corporate managers and experts to understand the current state of mobilization in the life insurance industry. The study suggests a conceptual framework for mobilization in the life insurance industry, and formulates possible research propositions incorporating a number of variables. The study also suggests a total of ten key success factors for the implementation of mobilization in the life insurance industry.
VL  - 13
IS  - 4
SN  - 1066-2243
DO  - 10.1108/10662240310488979
UR  - https://doi.org/10.1108/10662240310488979
AU  - Luarn Pin
AU  - Lin Tom M.Y.
AU  - Lo Peter K.Y.
PY  - 2003
Y1  - 2003/01/01
TI  - An exploratory study of advancing mobilization in the life insurance industry: the case of Taiwan’s Nan Shan Life Insurance Corporation
T2  - Internet Research
PB  - MCB UP Ltd
SP  - 297
EP  - 310
Y2  - 2024/04/25
ER  -