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A model for monitoring public sector Web site strategy

Jae‐Kwan Lee (Jae‐Kwan Lee is Professor of e‐Business and TQM at the College of Business and Economics, Soongsil University, Seoul, Republic of Korea.)

Internet Research

ISSN: 1066-2243

Article publication date: 1 October 2003


A model for monitoring the Web site development process in the public sector is proposed and tested empirically with a sample of 76 local government Web sites. The framework consists of basic dimensions and a 2 × 2 matrix that is a simplified revision of the Mohammed et al.’s marketspace matrix. The four factors in the matrix, publicity, local service, differentiation and participation, together with two basic dimensions of attracting and delivering were proved to be important elements in a workable research framework. The effects of dimensions/factors and the role of online attracting are discussed in depth.



Lee, J. (2003), "A model for monitoring public sector Web site strategy", Internet Research, Vol. 13 No. 4, pp. 259-266.




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