This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb024738. When citing the article, please cite: Steven Lysonski, Alan Singer, David Wilemon, (1988) “COPING WITH ENVIRONMENTAL UNCERTAINTY AND BOUNDARY SPANNING IN THE PRODUCT MANAGER'S ROLE”, Journal of Services Marketing, Vol. 2 Iss: 4, pp. 15 - 2.
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