TY - JOUR AB - This study examined the pricing accuracy at retail stores using scanners. Reports from weights and measures inspectors in nine states were analyzed over a four‐year period. Findings are reported on the number of pricing errors, the number and percentage of overcharges, and the number and percentage of undercharges. The results revealed an error rate of 3.86 percent. Undercharges represented 2.21 percent of the total errors, while overcharges represented 1.65 percent. In addition, the research found that error rates declined over the four‐year period. The implications of these findings for retailers and consumers are discussed. VL - 13 IS - 4 SN - 1061-0421 DO - 10.1108/10610420410546970 UR - https://doi.org/10.1108/10610420410546970 AU - Clodfelter Richard PY - 2004 Y1 - 2004/01/01 TI - An examination of pricing accuracy at retail stores that use scanners T2 - Journal of Product & Brand Management PB - Emerald Group Publishing Limited SP - 269 EP - 278 Y2 - 2024/09/19 ER -