DoCoMo creates new knowledge

Brian Beal (Self‐employed writer based in Rochdale, UK.)

Human Resource Management International Digest

ISSN: 0967-0734

Publication date: 1 June 2006

Abstract

Purpose

This article examines the role of knowledge management in the telecommunication industry.

Design/methodology/approach

Provides a case study on the creation of entirely new digital services for delivery over mobile telephones to the Japanese consumer market by the DoCoMo company, following the formation of a new organization directed by top management.

Findings

Points out that, by producing organizational capabilities as networked strategic communities, one can integrate the core competence of each strategic community, build a new business model, and create new knowledge in the form of successful new product and service development.

Practical implications

Shows that community leaders serve an important function in creating networked strategic companies.

Originality/value

Provides a new, practical viewpoint regarding the knowledge management and leadership theory of corporate innovation.

Keywords

Citation

Beal, B. (2006), "DoCoMo creates new knowledge", Human Resource Management International Digest, Vol. 14 No. 4, pp. 29-31. https://doi.org/10.1108/09670730610666373

Download as .RIS

Publisher

:

Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

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