The Polaroid experience: countdown to market
Paul Fearis
(Project Manager at PDD Ltd, 286 Munster Road, London, SW6 6BQ. Tel: 0171 3816155; Fax: 0171 3819475)
994
Abstract
Presents a product redesign project undertaken for Polaroid. Discusses the key features of a rapid product development programme, highlighting the need for a well‐integrated multidisciplined team and concurrent engineering supported by effective use of CAD/CAM technology.
Keywords
Citation
Fearis, P. (1995), "The Polaroid experience: countdown to market", World Class Design to Manufacture, Vol. 2 No. 4, pp. 4-10. https://doi.org/10.1108/09642369310091098
Publisher
:MCB UP Ltd
Copyright © 1995, Company