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Reusability – the key to corporate agility: its integration with enhanced quality function deployment

Jérôme Witter (Based at Essem GmbH, Mars Inc., Germany.)
Don Clausing (He is Bernard M. Gordon Adjunct Professor of Engineering Innovation and Practice at the MIT, Cambridge, MA.)
Ludger Laufenberg (Chief Engineer in the Laboratory for Machine, Tools and Production Engineering at the Technical University of Aachen, Germany.)
Ronaldo Soares de Andrade (Professor of Product Design and Quality Development at the School of Engineering, Federal University (UFJR), Rio de Janeiro, Brazil, and is currently a Visiting Professor at the MIT, Cambridge, Massachusetts, USA.)

World Class Design to Manufacture

ISSN: 1352-3074

Article publication date: 1 February 1995



Market presence, quality and costs are primarily decided during product development – improved in the last 15 years by the implementation of basic concurrent engineering and now further extended by enhanced quality function deployment (EQFD). Another key improvement is extended reusability, which enables greater product variety, while staying higher on learning curves. Reusability is best planned and managed by using a reusability matrix which is responsive to the voices of the customers and fully integrated into the total development process. Outlines the integration of the reusability planning and the required interface management into EQFD, and thus the integration into total quality development.



Witter, J., Clausing, D., Laufenberg, L. and Soares de Andrade, R. (1995), "Reusability – the key to corporate agility: its integration with enhanced quality function deployment", World Class Design to Manufacture, Vol. 2 No. 1, pp. 25-33.




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