Training the trainer at Coral
Abstract
Investigates the three‐year trainer and team development initiative at Coral, the bookmaker, intended to support the company′s launch of a new brand and image. Concludes that training of people is fundamental to efficiency and progress, with responsibility for this being with both the line manager and the members of staff. Gives a list of the corporate benefits.
Keywords
Citation
Mangham, G. (1995), "Training the trainer at Coral", Management Development Review, Vol. 8 No. 2, pp. 22-25. https://doi.org/10.1108/09622519510082000
Publisher
:MCB UP Ltd
Copyright © 1995, MCB UP Limited