TY  - JOUR
AB  - While accurate measurement of customer service is important, of even greater importance is making the measurement effectively so that results can be used to improve business operations. Discusses a number of measurement methods and describes the market share method, which was developed to incorporate the important factors of these methods while linking it with company profits through market share.
VL  - 6
IS  - 1
SN  - 0960-4529
DO  - 10.1108/09604529610108126
UR  - https://doi.org/10.1108/09604529610108126
AU  - Baggs Scott C.
AU  - Kleiner Brian H.
PY  - 1996
Y1  - 1996/01/01
TI  - How to measure customer service effectively
T2  - Managing Service Quality: An International Journal
PB  - MCB UP Ltd
SP  - 36
EP  - 39
Y2  - 2024/09/19
ER  -