Total quality research in the pharmaceutical industry
Managing Service Quality: An International Journal
ISSN: 0960-4529
Article publication date: 1 February 1996
Abstract
Describes a questionnaire‐based survey of the UK pharmaceutical industry which investigated the implementation of total quality (TQ) in research‐based environments. Concludes that two central issues which may merit further investigation are the relationship between TQ and the research culture and the measurement of quality in R&D.
Keywords
Citation
Rowley, J. and Sneyd, K. (1996), "Total quality research in the pharmaceutical industry", Managing Service Quality: An International Journal, Vol. 6 No. 1, pp. 31-35. https://doi.org/10.1108/09604529610108108
Publisher
:MCB UP Ltd
Copyright © 1996, MCB UP Limited