Total quality people – a fifth conversation
Managing Service Quality: An International Journal
ISSN: 0960-4529
Article publication date: 1 April 1995
Abstract
Continues the discussion of total quality and TQM through the imaginary dialogue between the chief executive of Muddle Manufacturing Ltd and a well‐known protagonist of common sense.
Keywords
Citation
Choppin, J. (1995), "Total quality people – a fifth conversation", Managing Service Quality: An International Journal, Vol. 5 No. 2, pp. 10-12. https://doi.org/10.1108/09604529510083521
Publisher
:MCB UP Ltd
Copyright © 1995, MCB UP Limited