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Quality versus cost – lessons for the late 1990s

Robert J. Evans (Chief Executive Officer of ODI Europe, New Malden, UK)

Managing Service Quality: An International Journal

ISSN: 0960-4529

Article publication date: 1 February 1995

662

Abstract

Examines the success factors of the highest performing companies. Finds that these companies learn to delight their customers constantly; empower their own employees; and recognize the need to redesign the way work is done. Crucially they do all these things at the same time rather than falling into the trade‐off trap. The only way to achieve this is through strategic management and leadership.

Keywords

Citation

Evans, R.J. (1995), "Quality versus cost – lessons for the late 1990s", Managing Service Quality: An International Journal, Vol. 5 No. 1, pp. 6-10. https://doi.org/10.1108/09604529510081758

Publisher

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MCB UP Ltd

Copyright © 1995, MCB UP Limited

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