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TQM Is Common Sense: A Conversation

Jon Choppin (Total Quality Consultant who has worked with a wide variety of companies in all sectors of industry, including many with household names. He is author of Quality through People, SPC Made Easy and many other workbooks and articles. He can be contacted on 0787 61227, or Freepost, Sible Hedingham CO9 3BR.)

Managing Service Quality: An International Journal

ISSN: 0960-4529

Article publication date: 1 June 1994

318

Abstract

Examines, in the form of an amusing discussion, the pros and cons of implementing quality management within a company. Provides definitions of quality and also the customer. Suggests how quality can be improved within a company. Concludes that quality ought to be managed through processes and employees.

Keywords

Citation

Choppin, J. (1994), "TQM Is Common Sense: A Conversation", Managing Service Quality: An International Journal, Vol. 4 No. 3, pp. 6-9. https://doi.org/10.1108/09604529410057701

Publisher

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MCB UP Ltd

Copyright © 1994, MCB UP Limited

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