Positive interaction

Abstract

Looks at the communications event as an effective opportunity to launch an organisation initiative aimed at involving everybody in the task of improving quality. Outlines the elements involved in such events, the programme objectives, and finally methods for addressing and presenting data to staff and management alike.

Citation

Kelly, B. (1993), "Positive interaction", Managing Service Quality: An International Journal, Vol. 3 No. 1, pp. 421-423. https://doi.org/10.1108/09604529310029767