TY - JOUR AB - Discusses the philosophy of Total Quality Management, which embraces the requirements of the customer and personal business goals in a way that is complementary, cost‐effective and open to constant improvement through realizing employees′ potential. VL - 2 IS - 2 SN - 0960-4529 DO - 10.1108/09604529210029065 UR - https://doi.org/10.1108/09604529210029065 AU - Sear AD. PY - 1992 Y1 - 1992/01/01 TI - Viewpoint Ringing the changes T2 - Managing Service Quality: An International Journal PB - MCB UP Ltd SP - 69 EP - 71 Y2 - 2024/04/25 ER -