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Relationship between measures of service quality and satisfaction of spectators in professional sports

Nicholas Theodorakis (Nicholas Theodorakis is based at the Department of Physical Education and Sport Sciences, Democritus University of Thrace, Komotini, Greece.)
Chris Kambitsis (Chris Kambitsis is based at the Department of Physical Education and Sport Sciences, Democritus University of Thrace, Komotini, Greece.)
Athanasios Laios (Athanasios Koustelios is based at the Department of Physical Education and Sport Sciences, University of Thessaly, Trikala, Greece.)

Managing Service Quality: An International Journal

ISSN: 0960-4529

Article publication date: 1 December 2001

10951

Abstract

This paper attempts to examine the relationship between service quality and customer satisfaction in spectator sports. The relationship between these two constructs is examined, first, by a review of the literature to date and, second, by the results of almost 200 questionnaires completed by spectators at two professional basketball games in Athens, Greece. The results of the questionnaire study are examined and, in conclusion, the implications and limitations of the study are discussed. Areas for further research are also suggested.

Keywords

Citation

Theodorakis, N., Kambitsis, C. and Laios, A. (2001), "Relationship between measures of service quality and satisfaction of spectators in professional sports", Managing Service Quality: An International Journal, Vol. 11 No. 6, pp. 431-438. https://doi.org/10.1108/09604520110410638

Publisher

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MCB UP Ltd

Copyright © 2001, MCB UP Limited

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