Illustrates alternative “green” strategies to indicate possible reactions of the hotel sector to the environmental issue and the extent of the “greening” process on the control system. Discusses the results of a questionnaire survey into the environmental standing of an hotel and the control system used to appraise the hotel manager. Analysis is based on comparison of hotel managers operating with an environmental policy and those managers operating without. Tentative conclusions drawn would indicate that although a number of companies have adopted an environmental policy, in general, the hotel sector is not taking a proactive approach to environmental concerns.
Brown, M. (1996), "Environmental policy in the hotel sector: “green” strategy or stratagem?", International Journal of Contemporary Hospitality Management, Vol. 8 No. 3, pp. 18-23. https://doi.org/10.1108/09596119610115961Download as .RIS
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