Prophylaxis, Not Diagnosis and Cure
International Journal of Contemporary Hospitality Management
ISSN: 0959-6119
Article publication date: 1 February 1994
Abstract
Sets out the process used by Land Rover to change from a company which was losing market share into the world leader once again in four – wheel drive vehicles. The company has enhanced the philosophy of Total Quality Improvement, being management led and democratic and thus accepted by the work force. Outlines the methods, tools and techniques used by Land Rover. Suggests that some of these are applicable to the hospitality industry.
Keywords
Citation
Ingold, T. and Worthington, T. (1994), "Prophylaxis, Not Diagnosis and Cure", International Journal of Contemporary Hospitality Management, Vol. 6 No. 1/2, pp. 46-52. https://doi.org/10.1108/09596119410052107
Publisher
:MCB UP Ltd
Copyright © 1994, MCB UP Limited