To read the full version of this content please select one of the options below:

Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for Competitive Advantage (4th edition)

Giuseppe Marzano (The University of Queensland, Brisbane, Queensland, Australia)

International Journal of Contemporary Hospitality Management

ISSN: 0959-6119

Article publication date: 7 March 2008

1553

Citation

Marzano, G. (2008), "Marketing Leadership in Hospitality and Tourism: Strategies and Tactics for Competitive Advantage (4th edition)", International Journal of Contemporary Hospitality Management, Vol. 20 No. 2, pp. 238-239. https://doi.org/10.1108/09596110810852230

Publisher

:

Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited

Related articles