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Market towns – victims of market forces?

Mike Phillips (Senior Lecturer at the Centre for Business Transformation, Ashcroft International Business School, Chelmsford, UK)
Chris Swaffin‐Smith (Director, at the Centre for Business Transformation, Ashcroft International Business School, Chelmsford, UK)

International Journal of Retail & Distribution Management

ISSN: 0959-0552

Article publication date: 1 November 2004

Abstract

The importance of the role played by market towns in the vitality of rural England has become increasingly recognised in recent years, and has attracted considerable attention from government development agencies in support of major public policy initiatives. The example of the East of England Development Agency's Market Town Initiative is used to review recent approaches to market town partnerships and their links with retailing activity within the context of town centre management. The paper concludes by suggesting possible mechanisms to support market town partnership initiatives in achieving sustainability once the public funding stream ends – as the potential basis for a future research agenda in this area.

Keywords

Citation

Phillips, M. and Swaffin‐Smith, C. (2004), "Market towns – victims of market forces?", International Journal of Retail & Distribution Management, Vol. 32 No. 11, pp. 557-568. https://doi.org/10.1108/09590550410564782

Publisher

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Emerald Group Publishing Limited

Copyright © 2004, Emerald Group Publishing Limited