Retailers as creatures and creators of the social order
International Journal of Retail & Distribution Management
ISSN: 0959-0552
Article publication date: 1 November 2002
Abstract
Asserts that the goods which retailers sell and the way in which they sell them impact significantly on the cultural fabric and pattern of civil life. Provides perspectives from both the past and current retail environment. Considers various methods by which retail distributors make interventions in the social life of communities. Concludes that there is a need for those who study retailing to move beyond such aspects as immediate profit maximization to embrace the concepts of macro retailing and thus achieve a greater understanding of the retail environment.
Keywords
Citation
Hollander, S.C. (2002), "Retailers as creatures and creators of the social order", International Journal of Retail & Distribution Management, Vol. 30 No. 11, pp. 514-517. https://doi.org/10.1108/09590550210449368
Publisher
:MCB UP Ltd
Copyright © 2002, MCB UP Limited