Discusses the purpose, pattern and outcomes of investments in advanced manufacturing technologies (AMTs) in New Zealand firms. Based on data collected from 57 firms, explores the motivation for investing in AMTs, the nature and size of investments, speed of implementation and outcomes including benefits and difficulties experienced. Concludes that although New Zealand firms have made positive investments in a range of sophisticated AMTs, they appear to focus on operational benefits with little, if any, attention to marketing and strategic benefits. Concludes with a brief comparison of results from a parallel study conducted in Australia.
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