TY - JOUR AB - Addresses the perennial issues of effective supply‐chain management ‐ balancing stock inventories, service delivery mechanisms and retaining requisite profit margins while ensuring customer loyalty ‐ against the background of increasing business competition in the 1990s. Considers the potential contributions of partnerships, inventory management, sales‐based ordering and promotion planning to the logistical quest for equilibrium at a profit. VL - 9 IS - 6 SN - 0957-6053 DO - 10.1108/09576059610148711 UR - https://doi.org/10.1108/09576059610148711 AU - Blatherwick Andrew PY - 1996 Y1 - 1996/01/01 TI - The supply chain balancing act ‐ stock and service at a profit T2 - Logistics Information Management PB - MCB UP Ltd SP - 24 EP - 26 Y2 - 2024/09/22 ER -