We all talk of logistical problems as if they were something which can be left to others ‐ you know, those less creative than ourselves; the slightly dull sorts with computer‐like brains who thrive on just this sort of basically mathematical problem. This may be an overstatement of the case, but how many senior executives regularly meet with the managers responsible for the movement of materials? And how often do the same executives physically visit the scenes of these activities? Often? Sometimes? Never? And how many equate the costs of logistics merely with warehouse rents plus road haulage or rail costs?
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