TY - JOUR AB - The current research investigates the impact of persona‐system characteristics, technical backing, and computing skill on information systems (IS) usage by Malaysian small and medium firms (SMF) using the TAM. The study hypothesizes that persona‐system characteristics (such as perceived usefulness and perceived ease of use) and usage of systems will be greater when there is greater computing skill and strong technical backing. A total of 177 firms responded to the survey and the results show that there is a positive relationship between computing skill and technical backing on one hand and IS usage directly, and indirectly via perceived usefulness and ease of use on the other. Usage is influenced directly by usefulness and indirectly (via usefulness) by ease of use. These findings are particularly crucial to system designers and vendors targeting SMF, as well as, to information systems management in SMF. Important theoretical and practical implications are discussed. VL - 16 IS - 6 SN - 0957-6053 DO - 10.1108/09576050310503411 UR - https://doi.org/10.1108/09576050310503411 AU - Oly Ndubisi Nelson AU - Jantan Muhamad PY - 2003 Y1 - 2003/01/01 TI - Evaluating IS usage in Malaysian small and medium‐sized firms using the technology acceptance model T2 - Logistics Information Management PB - MCB UP Ltd SP - 440 EP - 450 Y2 - 2024/05/06 ER -