TY  - JOUR
AB  - Reverse logistics is one of the toughest supply chain challenges. One approach to achieving more effective reverse logistics is to adopt a relationship‐oriented perspective. Two aspects of a relationship‐orientation ‐ trust and relationship commitment ‐ were examined by surveying senior marketing and logistics personnel from the automotive aftermarket industry. Relationship commitment was found to mediate the relationship between trust and reverse logistics performance. Reverse logistics program performance was found to be more effective and efficient when relationship commitment was present.
VL  - 14
IS  - 1
SN  - 0957-4093
DO  - 10.1108/09574090310806530
UR  - https://doi.org/10.1108/09574090310806530
AU  - Daugherty Patricia J.
AU  - Glenn Richey R.
AU  - Hudgens Bryan J.
AU  - Autry Chad W.
PY  - 2003
Y1  - 2003/01/01
TI  - Reverse Logistics in the Automobile Aftermarket Industry
T2  - The International Journal of Logistics Management
PB  - MCB UP Ltd
SP  - 49
EP  - 62
Y2  - 2024/09/19
ER  -