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The Pricing and Revenue Management of Services: A Strategic Approach

Giuseppe Cappiello (Department of Management,Università di Bologna, Bologna, Italy)

International Journal of Service Industry Management

ISSN: 0956-4233

Article publication date: 25 April 2008

Citation

Cappiello, G. (2008), "The Pricing and Revenue Management of Services: A Strategic Approach", International Journal of Service Industry Management, Vol. 19 No. 2, pp. 271-274. https://doi.org/10.1108/09564230810869775

Publisher

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Emerald Group Publishing Limited

Copyright © 2008, Emerald Group Publishing Limited