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No‐interval coherently phased product development model for apparel

Traci May‐Plumlee (Department of Textile Products Design and Marketing, University of North Carolina at Greensboro, Greensboro, North Carolina, USA)
Trevor J. Little (Department of Textile and Apparel Management, College of Textiles, North Carolina State University, Raleigh, North Carolina, USA)

International Journal of Clothing Science and Technology

ISSN: 0955-6222

Article publication date: 1 December 1998

2006

Abstract

Existing literature clearly documents the importance of new product development to success of a manufacturing firm. Many examples of generic models of the process, including sequential, concurrent, and multiple convergent models, can be found. However, these models are of insufficient detail to provide an adequate foundation for redesigning the apparel product development process. The no‐interval coherently phased product development (NICPPD) model for apparel introduced in this paper documents apparel product development as a six phase process with multiple convergent points and coherently phased divisions. The NICPPD model provides for developing both product lines and individual products, developing seasonal lines and multiple seasons annually, and use of alternative development strategies including original design development, knock‐offs or take‐offs, and modification of existing products. Multiple applications for use of the NICPPD model by both researchers and practitioners in examining and improving the apparel product development process are identified.

Keywords

Citation

May‐Plumlee, T. and Little, T.J. (1998), "No‐interval coherently phased product development model for apparel", International Journal of Clothing Science and Technology, Vol. 10 No. 5, pp. 342-364. https://doi.org/10.1108/09556229810239333

Publisher

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MCB UP Ltd

Copyright © 1998, MCB UP Limited

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