Quick response – ten years later

Abstract

In the ten years since its formulation, quick response has made only limited progress despite its well‐demonstrated benefits to the apparel pipeline. Explores the reasons for the delays in implementation and the current state of the art. Examines the steps necessary for further progress in light of likely developments in technology and consumer‐driven retail strategies.

Citation

Hunter, N.A. and Valentino, P. (1995), "Quick response – ten years later", International Journal of Clothing Science and Technology, Vol. 7 No. 4, pp. 30-40. https://doi.org/10.1108/09556229510094841