Doing Business with Eastern Europe: : A Situational Analysis
Nigel M. Healey
(Lecturer in Economics at the Management Centre,
University of Leicester, Leicester, UK.)
2512
Abstract
Concentrates attention on the implications of events in Eastern Europe for the private sector rather than the popular debates on the macroeconomics and politics of the situation which are important for private business only in so far as they shape the commercial environment in these economies. The real questions facing business are: what are the opportunities and threats that follow from the opening‐up of Eastern Europe? And how should the private sector respond?
Keywords
Citation
Healey, N.M. (1994), "Doing Business with Eastern Europe: : A Situational Analysis", European Business Review, Vol. 94 No. 3, pp. 3-8. https://doi.org/10.1108/09555349410055555
Publisher
:MCB UP Ltd
Copyright © 1994, MCB UP Limited