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Competition and its implications for managing health care organizations

Michael K. Robinson (Department of Management, School of Business Administration and Economics, California State University, Fullerton, California, USA)
Brian H. Kleiner (California State University, Fullerton, California, USA)

Health Manpower Management

ISSN: 0955-2065

Article publication date: 1 December 1997

9780

Abstract

Reports that the US health care system has been shifting since the 1960s to a competitive environment with many new and innovative organizational forms. Describes the nature of the competitive environment for health care and some of the basic forms of the new organizational arrangements. Explores some of the implications for managing successful health care organizations by the understanding of interorganizational linkages in the health care industry and a partnership approach to marketing and management.

Keywords

Citation

Robinson, M.K. and Kleiner, B.H. (1997), "Competition and its implications for managing health care organizations", Health Manpower Management, Vol. 23 No. 6, pp. 229-232. https://doi.org/10.1108/09552069710187172

Publisher

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MCB UP Ltd

Copyright © 1997, Company

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