TQM? It’s as Easy as ABC

Abstract

Can a TQM initiative really fail? The primary aim of the article is to convey a more astute understanding of the very essence of TQM. It shows how the TQM philosophy is founded in common sense, and why the infusion of TQM in any organization should result only in a win‐win situation. While stressing the value of the human resource, it sheds light on the practical application of TQM. It establishes an innovative and proactive perspective on TQM implementation. Most importantly, it challenges sceptics of TQM to re‐evaluate. In helping management and other employees understand the essence of TQM, addresses some commonly held misconceptions.

Citation

Babbar, S. and Aspelin, D.J. (1994), "TQM? It’s as Easy as ABC", The TQM Magazine, Vol. 6 No. 3, pp. 32-38. https://doi.org/10.1108/09544789410057872