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A tale of change

The TQM Magazine

ISSN: 0954-478X

Article publication date: 1 March 1992

Abstract

Provides a “user friendly” benchmarking system which can be used before undergoing organizational change in order to create reference points which will serve as baselines and goals. First, defines what benchmarking is and looks at the characteristics of a benchmarking system. Reveals the advantages and disadvantages of using Surveys to collect cultural data and examines how to tailor survey questions. Addresses the issue of what action to take once the benchmarking results are known.

Keywords

Citation

Wilkerson, D., Kuh, A. and Wilkerson, T. (1992), "A tale of change", The TQM Magazine, Vol. 4 No. 3. https://doi.org/10.1108/09544789210034464

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited