TY  - JOUR
AB  - Considers the Total Quality culture of Texas Instruments, based predominantly on its commitment to customer satisfaction. Reports on how this quality culture was established, first in the parent company, and subsequently at the manufacturing plant in the UK. Looks at the organizational structure that underpins the success of its quality culture, and at the four tenets of its “Customer #1” policy: teamwork, policy deployment, management by fact, and excellence.
VL  - 4
IS  - 3
SN  - 0954-478X
DO  - 10.1108/09544789210034446
UR  - https://doi.org/10.1108/09544789210034446
AU  - Chase Rory L.
PY  - 1992
Y1  - 1992/01/01
TI  - Putting the customer first
T2  - The TQM Magazine
PB  - MCB UP Ltd
Y2  - 2024/04/25
ER  -