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Getting the message across

The TQM Magazine

ISSN: 0954-478X

Article publication date: 1 May 1991



Examines the results of a US report exploring communication methods used by companies who have implemented a company‐wide quality programme to improve efficiency. Offers statistics showing the effectiveness or otherwise of various communication tools used among employees, such as company‐wide meetings, and presents a ten‐point quality communications checklist. Concludes that good quality communication can speed up the process of a quality improvement programme and maximise the use of money spent on employee training. Also says that after about three years investment in a TQM programme, enthusiasm may wane so it is important to increase good communication. The result should be a new surge of enthusiasm.



Roy, S. (1991), "Getting the message across", The TQM Magazine, Vol. 3 No. 5.




Copyright © 1991, MCB UP Limited

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