Philanthropy can begin at home
Emily Silverman
(Library Development and Communication, University of Massachusetts, Amherst, Massachusetts, USA)
542
Abstract
Purpose
The purpose of this paper is to inspire thinking about the nature of philanthropy.
Design/methodology/approach
The paper discusses views of giving motivation and behavior.
Findings
This paper proposes that perceptions of fundraising can be examined to better understand what may motivate prospective donors.
Originality/value
The value of this paper is in its presenting concepts about philanthropy and libraries.
Keywords
Citation
Silverman, E. (2009), "Philanthropy can begin at home", The Bottom Line, Vol. 22 No. 3, pp. 93-94. https://doi.org/10.1108/08880450910999677
Publisher
:Emerald Group Publishing Limited
Copyright © 2009, Emerald Group Publishing Limited