TY  - JOUR
AB  - In this study of industrial recruitment and economic development, perceptual mapping was used to identify the collective and individual positions of ten competing south‐eastern cities. The perceived position of the “ideal” city also was captured by the study's findings. Industrial real estate executives who were surveyed indicated that some cities have positioned themselves strategically in terms of quality of life, whereas others are recognized because of their resources and markets or pro‐business environment. Some cities appear better able to take advantage of their position, whereas others face economic development obstacles.
VL  - 19
IS  - 7
SN  - 0885-8624
DO  - 10.1108/08858620410564409
UR  - https://doi.org/10.1108/08858620410564409
AU  - Festervand Troy A.
PY  - 2004
Y1  - 2004/01/01
TI  - Industrial recruitment and economic development: a comparative analysis of competing south‐eastern cities using perceptual mapping
T2  - Journal of Business & Industrial Marketing
PB  - Emerald Group Publishing Limited
SP  - 460
EP  - 468
Y2  - 2024/09/18
ER  -