Selecting a professional service provider from the short list
Journal of Business & Industrial Marketing
ISSN: 0885-8624
Article publication date: 1 December 2003
Abstract
Going from the short list to winning the contract is critical to a professional service provider, yet relatively few studies have investigated selection criteria used in this last stage of the selection process. This paper presents a qualitative study that examined the dynamics of the selection process, identified decision criteria which business and organizational clients use when selecting a professional service provider from their short lists, and investigated ways in which client firms assess competing professional service providers on intangible attributes, e.g. personal chemistry. Clients who had recently awarded a contract to a firm in the “built environment” industry (e.g. an architectural and engineering firm) were sampled. Their responses to open‐ended questions provided rich data that revealed factors considered in the selection of a professional service provider in the final presentation/interview stage and yielded insights into nuances of the selection process. Managerial recommendations for getting from the short list to the contract are presented.
Keywords
Citation
Day, E. and Barksdale, H.C. (2003), "Selecting a professional service provider from the short list", Journal of Business & Industrial Marketing, Vol. 18 No. 6/7, pp. 564-579. https://doi.org/10.1108/08858620310492428
Publisher
:MCB UP Ltd
Copyright © 2003, MCB UP Limited