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Does successful work experience mitigate weight‐ and gender‐based employment discrimination in face‐to‐face industrial selling?

Joseph A. Bellizzi (Professor of Marketing, School of Management, Arizona State University‐West, Phoenix, Arizona, USA)
Ronald W. Hasty (Professor of Marketing and Department Chair, Department of Marketing, University of North Texas, Denton, Texas, USA)

Journal of Business & Industrial Marketing

ISSN: 0885-8624

Article publication date: 1 November 2000

1981

Abstract

An experiment was carried out to evaluate whether or not relevant and successful work experience would mitigate employment discrimination in cases involving women and overweight industrial salespeople. The study was conducted in a salesforce setting and used practicing sales managers as subjects. The results indicate that for obese salespeople, positive work experience improved their fit for a job assignment only when the job was less challenging. In the case of a more challenging assignment, successful experience did not seem to help; non‐obese salespeople, with and without successful experience, were both considered more fit than obese salespeople with successful experience. Men and women were found to be equally fit for both more and less challenging assignments.

Keywords

Citation

Bellizzi, J.A. and Hasty, R.W. (2000), "Does successful work experience mitigate weight‐ and gender‐based employment discrimination in face‐to‐face industrial selling?", Journal of Business & Industrial Marketing, Vol. 15 No. 6, pp. 384-398. https://doi.org/10.1108/08858620010349484

Publisher

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MCB UP Ltd

Copyright © 2000, MCB UP Limited

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