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Crossing the border: testing a negotiation model among Canadian exporters

Alma Mintu‐Wimsatt (Associate Professor of Marketing, Department of Marketing & Management, Texas A&M University – Commerce, Texas, USA)
Roger J. Calantone (Professor of Marketing, Michigan State University, East Lansing, Michigan, USA)

Journal of Business & Industrial Marketing

ISSN: 0885-8624

Article publication date: 1 September 2000

1232

Abstract

The interdependence of economies has led many researchers to examine whether US business practices are universal. Various models and scenarios have been investigated in an attempt to further understand foreign business counterparts. This paper utilizes a previously developed US‐based model on the problem‐solving approach in negotiation and tests its applicability among Canadian industrial exporters. The authors found that the sample’s problem‐solving orientation was highly influenced by two sets of factors: individual as well as organizational factors. Consequently, it seems that within the context of the problem‐solving orientation, Canadian exporters share similar patterns of behavior to those of their US counterparts.

Keywords

Citation

Mintu‐Wimsatt, A. and Calantone, R.J. (2000), "Crossing the border: testing a negotiation model among Canadian exporters", Journal of Business & Industrial Marketing, Vol. 15 No. 5, pp. 340-353. https://doi.org/10.1108/08858620010345677

Publisher

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MCB UP Ltd

Copyright © 2000, MCB UP Limited

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