TY  - JOUR
AB  - 
VL  - 28
IS  - 6
SN  - 0736-3761
DO  - 10.1108/07363761111165985
UR  - https://doi.org/10.1108/07363761111165985
AU  - Dietz Janis
PY  - 2011
Y1  - 2011/01/01
TI  - Empowered
T2  - Journal of Consumer Marketing
PB  - Emerald Group Publishing Limited
SP  - 460
EP  - 461
Y2  - 2024/09/25
ER  -