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Market Orientation. Transforming Food and Agribusiness around the Customer

Alessio Cavicchi (Department of Studies on Economic Development, University of Macerata, Macerata, Italy)

Journal of Consumer Marketing

ISSN: 0736-3761

Article publication date: 2 August 2011

Keywords

Citation

Cavicchi, A. (2011), "Market Orientation. Transforming Food and Agribusiness around the Customer", Journal of Consumer Marketing, Vol. 28 No. 5, pp. 388-389. https://doi.org/10.1108/07363761111150062

Publisher

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Emerald Group Publishing Limited

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