TY  - JOUR
AB  - 
VL  - 25
IS  - 2
SN  - 0736-3761
DO  - 10.1108/07363760810858873
UR  - https://doi.org/10.1108/07363760810858873
AU  - Schneider Peter A.
PY  - 2008
Y1  - 2008/01/01
TI  - Write to Sell: The Ultimate Guide to Great Copywriting
T2  - Journal of Consumer Marketing
PB  - Emerald Group Publishing Limited
SP  - 132
EP  - 133
Y2  - 2024/04/24
ER  -