Measuring Customer Service Effectiveness

Terri Feldman Barr (Associate Professor, Department of Marketing, Miami University, Oxford Ohio)

Journal of Consumer Marketing

ISSN: 0736-3761

Publication date: 1 June 2006




Feldman Barr, T. (2006), "Measuring Customer Service Effectiveness", Journal of Consumer Marketing, Vol. 23 No. 4, pp. 228-229.

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Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

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