TY - JOUR AB - Examines the influence of intra‐European co‐operation on a regional response to human resource development, and in particular, to graduate placement in small firms. Discusses the attitudes and cultural differences to enterprise of Welsh and non‐Welsh speakers. Identifies common features of placement programmes compared with other entrepreneurship training courses, and the specialist skills to give the individual and the firm a competitive advantage. Highlights the crucial requirement in graduate placement to balance the needs of the graduate, the small firm, the funding agency and the training organization. VL - 20 IS - 8 SN - 0309-0590 DO - 10.1108/03090599610128827 UR - https://doi.org/10.1108/03090599610128827 AU - Roffe Ian PY - 1996 Y1 - 1996/01/01 TI - Transforming graduates, transforming small firms T2 - Journal of European Industrial Training PB - MCB UP Ltd SP - 3 EP - 9 Y2 - 2024/03/28 ER -