Examines the influence of intra‐European co‐operation on a regional response to human resource development, and in particular, to graduate placement in small firms. Discusses the attitudes and cultural differences to enterprise of Welsh and non‐Welsh speakers. Identifies common features of placement programmes compared with other entrepreneurship training courses, and the specialist skills to give the individual and the firm a competitive advantage. Highlights the crucial requirement in graduate placement to balance the needs of the graduate, the small firm, the funding agency and the training organization.
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