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The internationalization of small computer software firms: A further challenge to “stage” theories

Jim Bell (School of Management, University of Ulster at Jordanstown, UK)

European Journal of Marketing

ISSN: 0309-0566

Article publication date: 1 August 1995

Abstract

Presents the findings of a comparative study into the export behaviour and internationalization of small computer software firms in Finland, Ireland and Norway. These findings challenge many of the underlying assumptions of conventional internationalization “stage” theories and lead to the conclusion that such theories do not adequately reflect the internationalization process among small computer software firms.

Keywords

Citation

Bell, J. (1995), "The internationalization of small computer software firms: A further challenge to “stage” theories", European Journal of Marketing, Vol. 29 No. 8, pp. 60-75. https://doi.org/10.1108/03090569510097556

Publisher

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MCB UP Ltd

Copyright © 1995, MCB UP Limited