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Electronic commerce: current and future practices

Fahri Karakaya (Professor of Marketing, University of Massachusetts Dartmouth)
Earl T. Charlton (College of Business and Industry, Department of Marketing, North Dartmouth, MA 02747‐2300)

Managerial Finance

ISSN: 0307-4358

Article publication date: 1 July 2001

2759

Abstract

Tabulates the numbers of internet users in various countries and assesses the size of the e‐commerce economy in the USA. Discusses the reasons why consumers use the internet, the issues of customer service and product delivery/return, what they buy online and how their concerns over privacy and security might be solved. Notes that business‐to‐business e‐commerce still accounts for most online transactions, predicts continued growth in this area and looks at the use of both intranets and extranets. Briefly considers various technical and other aspects of the internet’s future and sees it as impossible to ignore but warns that not all types of business can be successful online.

Keywords

Citation

Karakaya, F. and Charlton, E.T. (2001), "Electronic commerce: current and future practices", Managerial Finance, Vol. 27 No. 7, pp. 42-53. https://doi.org/10.1108/03074350110767286

Publisher

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MCB UP Ltd

Copyright © 2001, MCB UP Limited

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