From the knowledge worker to the knowledge economy: Six billion minds co‐creating the future

Abstract

Purpose

The purpose of this paper is to identify recent trends in how the global knowledge workforce is changing and, in particular, organizing, on a massive scale. Knowledge workers have become highly mobile, with a distinctly global orientation.

Design/methodology/approach

These new trends are presented within the established four‐pillar framework for enterprise transformation. Particular emphasis is placed on the dissolution of traditional organizational boundaries (organization pillar), and creating, on a large scale, living, working and learning environments for attracting, retaining, and growing talent (learning pillar). Supporting infrastructure elements are also addressed (technology pillar).

Findings

Attracting, retaining, and growing talent is no longer an issue that can be addressed solely from the viewpoint of a single organization. Knowledge workers are highly mobile, and are tending to be more loyal to their peer communities than to an employer. This requires that organizations look beyond their own boundaries, and work together to create living, working, and learning environments that offer a balanced and fulfilling lifestyle. One way to accomplish this on a large scale is the development of knowledge cities, in which the information and knowledge architecture is at least as important as, and possibly more important than, the physical architecture.

Originality/value

In a knowledge economy, the value of human capital far outweighs more traditional, tangible forms, such as plant and equipment. Creating an ideal environment for knowledge workers is a formidable challenge. Yet it is a necessary step in making the transition to the enterprise of the future. The key to success is the understanding that an attractive work environment alone is not sufficient to attract, retain and grow an increasingly global, and mobile, knowledge workforce. A total environment that integrates key elements of living, working, and learning is needed. The four pillars framework will continue to evolve as a tool for designing these environments, especially on a large scale.

Citation

Murray, A.J. and Greenes, K.A. (2007), "From the knowledge worker to the knowledge economy: Six billion minds co‐creating the future", VINE, Vol. 37 No. 1, pp. 7-13. https://doi.org/10.1108/03055720710741963